ELEVATE PATHWAY

THE OUTCOMES

ENGAGED CUSTOMERS

A compelling brand is a powerful tool that influences how your business is recognised and perceived by your audience. When done well, it elevates your unique value, consumer engagement and drives loyalty.

EMPOWERED TEAM

Clear, concise messaging that evokes emotion with your ideal clients helps you cut-through the noise, elevating both the value you offer and the impact you make. This helps clients make informed, fast buying decisions.

CONSISTENT GROWTH

A clearly defined sales process ensures consistency in business performance and cashflow. Whilst not complex to build, they are often overlooked for marketing activity which is not the same.

    • LIFETIME ACCESS  –  yours to watch and rewatch anytime
    • THE VAULT  –  access all our resources & frameworks
    • GUARENTEED RESULTS  –  it’s tried and tested

As featured in

ELEVATE PATHWAY

4-COURSE BUNDLE

LEVERAGE isn’t just about theory, it’s about actionable strategies that propel your business and brand forward. Complete with Lessons, Worksheets and Activities, let’s dive into what each module holds for you.

LEVERAGE
Drive Sales & Marketing

Your brand is more than just a logo, it’s the heart and soul of your business. In this module, we focus on the art of building a robust brand identity that resonates with your audience. From defining your brand’s purpose and promise to creating an impactful emotional connection, you will emerge with a compelling brand that excites and engages your ideal clients.

Module 1 - Branding Module 2 - Messaging Module 3 - Marketing Module 4 - Sales

BRANDING

Think of your brand purpose as a moral compass that aligns your actions with your values to create meaningful connections with both customers and employees.

Fundamentally, this is the reason why you exist beyond making a profit. It is designed to guide decisions, build consumer trust & foster loyalty.

MESSAGING

This is a commitment that you make to your customers expressing the unique value and experience they can expect to receive from you – consistently.

It should highlight your unique value and what sets you apart from the rest of the market. Essentially, when fulfilled, it strengthens the bond between your business and your customers, building trust and positive recall.

MARKETING

Uncover what your business truly stands for. Define the promise you make to your customers and align it with your actions. Know who you are and what impact you are here to make.

SALES

Uncover what your business truly stands for. Define the promise you make to your customers and align it with your actions. Know who you are and what impact you are here to make.

OPTIMISE
Amplify Profit & Performance 

Effective marketing is about resonating with your audience. In this module, you will master the powerful strategies that cut through the noise, drive connection and consistently convert. Dive into the world of target audiences, market segmentation and digital marketing essentials. By the end of this module, you’ll be armed with the knowledge to drive engagement, conversion, and long-term loyalty.

Module 1 - Money Module 2 - Growth Module 3 - Performance Drivers Module 4 - Performance Metrics

MONEY

Know your audience. Define your client segments and understand their needs, pain points and aspirations.

GROWTH

Build meaningful connections. Develop strategies to engage your audience authentically across different platforms.

PERFORMANCE DRIVERS

Decode purchasing decisions. Explore consumer psychology and tailor your approach accordingly.

PERFORMANCE MEASURES

Choose wisely. Navigate the landscape. Explore diverse marketing channels and align them with your target audience.

FOCUS
Empower & Inspire Team

At the heart of every thriving business is a strong set of fundamentals. This module covers essential topics such as refining your value proposition, establishing a clear employee journey and crafting a compelling vision and clear direction. By honing these skills, you not only set the stage for accelerated growth but also create an ecosystem where success becomes an inherent part of your journey.

Module 1 - Leadership Module 2 - Communication Module 3 - Motivation Module 4 - Performance

LEADERSHIP

Define your value. Create a clear statement of the unique value your business delivers to its customers and sets you apart.

COMMUNICATION

Cultivate a thriving culture. Build an enriching employee journey that empowers and engages employees from onboarding to growth.

MOTIVATION

Streamline for excellence. Optimise your operations to maximise efficiency and customer satisfaction.

PERFORMANCE

Set your compass. Develop a compelling vision and values that guide your business toward success.

THRIVE
Accelerate Growth & Freedom

Numbers tell the story of your business. But they can be scary when you don’t fully understand them or know what to look at or where to find them. In this module, we demystify all the stress around numbers and help you gain the confidence to make informed financial decisions that drive growth and stability.

Module 1 - Mindset Module 2 - Energy Module 3 - Impact Module 4 - Freedom

MINDSET

Embrace financial insights. Develop confidence in understanding and analysing your business’s financial health.

ENERGY

Numbers that matter. Identify the key metrics for success and understand their impact on your business.

IMPACT

Plan for expansion. Explore strategies that fuel growth and ensure financial stability.roach accordingly.

FREEDOM

Uncover financial insights. Master the statement to understand the health of your business.

“Our deepest fear is not that we are inadequate. Our deepest fear is we are
powerful beyond measure.”

  • AMPLIFY IMPACT  –  with captivating communication
  • ATTRACT CLIENTS  –  with high value and irresistible offers
  • REGULATE CASHFLOW  –  with a consistent sales cycle
EXCLUSIVE 

PREMIUM PERKS

LIFETIME ACCESS

Unlock a lifetime of knowledge with LOFT EDU.  Enjoy continuous learning with the opportunity to re-watch and re-work all aspects of your business whenever you need to. It’s like having us ride shotgun with you!

THE VAULT

For the first time ever, we are giving you access to our entire vault of tools, trackers, resources and frameworks. We have built these from scratch and work with them every day so we know just how well they work!

GUARENTEED RESULTS

Dive into this process and go all-in with us by following the lessons & implementing the actions & don’t get results? Not only will we refund you, but we’ll also work with you personally until the results come.

Client Love

I had the privilege of working with Vanessa, and the experience has truly transformed my business. Having worked with various coaches in the past, I was pleasantly surprised by the unique tools and perspectives Vanessa brought to the table. Her insights prompted a profound shift in my thinking, revealing new possibilities for my business that I had previously overlooked. Vanessa’s guidance helped me recognize the often overlooked aspects that can profoundly impact our success, even amidst our daily grind. I am sincerely grateful for her support and guidance. Thank you, Vanessa, for helping me see my business in a whole new light.

Anita G -

Working with LOFT Inc has been one of the most valuable and genuine experiences of my life! It has been a total game changer for me and my team! The level of experience integrated with their level of care and authenticity has had such a positive impact on our business and personal life. The guidance, the content, the 1:1 sessions, the chats and the consistent support has just been above and beyond, the value has been priceless. The business has grown in every aspect and so have we as business owners. We are forever grateful & highly recommend you to join this amazing warm, wonderful group of people.

Amelia P -

Working with LOFT Inc has been such an amazing eye opening & life transforming experience. After being in business for 14 years I thought I knew most things & was doing pretty well, however they helped me to see my business from a whole new light and helped me explore the untapped potential growth within my business I didn’t even know existed. The possibilities for me and my business are endless. The LOFT team are always there ready to help and support you – they make you think differently and explore other ways of thinking and operating. I cannot recommend Vanessa and her team highly enough. Truly life changing!

Jane S -

I have worked with Vanessa and her fantastic team at LOFT Inc over the last 18 months and in this time I completed 2 education programs. The programs have helped me as an individual to really grow and take charge of my business. The fact that these programs not only helped drive profit, but they also assisted with information on so many other parts of your business that sometimes gets forgotten or pushed aside was extremely valuable to me. I was able to redefine my Brand, service offering, pricing and profitability. Thank you to the wonderful team at LOFT Inc and I look forward to our continued partnership this year!

Toni P -

I have been working with Vanessa and LOFT Inc for 5 years now and can contribute the successful results on my P&L to the strategic planning gained through her various workshops and personalised mentoring sessions. Vanessa is very relatable, has the experience and the knowledge to ensure growth and optimisation in your business. With 30 years’ running my own business, I find her guidance provides me with renewed motivation, energy, and passion. Vanessa is the real deal and I know my investment with LOFT guarantees me great returns in my business.

Kylie T -

Vanessa is true game changer in every sense of the word. She came into my life at a time when I had lost all connection and enthusiasm for my business, but yet somehow, she managed to completely transform my perspective. Vanessa is so invested in your own personal happiness that she helps break down your walls and work through why you feel the way you feel.
I went from wanting to throw the towel in to a 30% growth, expanded to a second location and woke up every day feeling inspired, empowered and motivated.

Andrea R -

FOUNDATIONS MATTER

Just like a skyscraper relies on a solid foundation, your business’s success hinges on the strength of its foundations. By starting strong with LEVERAGE, you’re ensuring accelerated financial growth and long-term viability.

Are you ready to take the first step towards transforming your business? Join LEVERAGE today and equip yourself with the tools to thrive in an ever-evolving business landscape. Your journey to empowered growth starts here.

  • LIFETIME ACCESS  –  yours to watch and rewatch anytime
  • THE VAULT  –  access all our resources & frameworks
  • GUARENTEED RESULTS  –  it’s tried and tested